What You'll Learn

‍We all want to be Responsible about using AI but how do we actually do it?

This course explores practical ethics in AI, focusing on tools, processes, and strategies that you can employ today to address data security, privacy risks, and mitigate potential risks associated with AI implementation.

Designed for anyone interested in how to integrate ethics wherever AI overlaps with their business, ensuring data privacy and security measures are in place.

The course emphasises practical approaches rather than theoretical concepts, making it highly relevant and applicable for real life business scenarios.
Through real-life cases and thought experiments, you will learn to foster a responsible AI culture, navigate emerging regulations, and implement ethical AI practices.
Learn about data protection, privacy, addressing bias, security concerns, consent protocols, superintelligence risks, misinformation, and job disruption. Practical application, not just theory.
Not only does this course ready you for applying AI responsibly to your business, you will also walk away with a set of tools and strategies to implement ethical AI practices.

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Course Benefits

Our Responsible AI Principles for Leaders course will immerse you at the bleeding edge, equipping you with the tools to address data security, privacy risks, and ethical considerations, enabling you to become a leader in shaping AI's future in your business or organisation.

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Course Structure

Session 1: Responsible AI principles for business

The big picture: overview of moral philosophy and ethical frameworks.
Applying this now: how theory is applied in practice.
Machines like us: how ethics is being updated for AI.

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Session 2: We need to talk about... Data Privacy and Security Risks

The principal principles: a run through bias, fairness, accessibility, beneficence, etc.
From principles to practice: assessment and mitigation strategies for managing bias, fairness, etc.
Opening the black box: trade-offs and steps for transparency (vs explainability vs interpretability).

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Session 3: Responsible AI for the win

Am I to blame? Risk, responsibility, reputation, security and accountability.
What are the rules? Rights, regulation, policy and standards.
EU AI Act: overview, application, understanding.
What does compliant look like? Practical strategies for conformity and accountability.

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Session 4: Making Responsible AI work

Building a culture of responsible AI and continuous learning in your organisation.
Responsible AI as a value-add in system design and marketing.
Crafting an end-to-end workflow for your business.

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About the Instructor

Ben Bland

Ben Bland chairs the Global Working Group for the world's first standard in Ethical AI. With a focus on data security, privacy risks, and mitigating potential risks, Ben consults and lectures on technology ethics, innovation practices, and progressive business operations.

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What I got from your course has proved to be invaluable.

I do at least twice as much work using AI tools

with no extra time or effort.

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Top class and would highly recommend this course and the course facilitator. Game changer!

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I do at least twice as much work using AI tools

with no extra time or effort.

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Each lesson was laid out in a practical manner and there was plenty of time to practice newly learnt skills and ask questions.

Maryrose is clearly very knowledgeable in this brave new world of AI for Marketing and it was a pleasure and very beneficial to be on her course.

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I really enjoyed it for 2 main reasons: 1. Keeping fresh on tools and ideating on how to use, and 2. The networking. There is such a spirit of sharing and everyone is willing to contribute and learn. You’re developing a community I want to be part of. I think it was a great balance of delivery and interaction and 1 hour is perfect. The way you have structured it means it’s not over-complicated and you are not trying to do too much in that hour. We’re still left wanting more and will return again!

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with no extra time or effort.

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The quickest and best ROI in my entire education. I got a whole tool kit to help me do my job better. Thank you.

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This was an excellent course. It covered so much and I know my whole team will benefit from what I've learned. If anything, I'd love to have a practical module, where we spend a few hours trying everything we've learned together.

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Worth your time! The course is worth your time. With AI taking shape in every industry, you have no choice but to learn how to work with it.

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What I got from your course has proved to be invaluable.

I do at least twice as much work using AI tools

with no extra time or effort.

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Each lesson was laid out in a practical manner and there was plenty of time to practice newly learnt skills and ask questions.

Maryrose is clearly very knowledgeable in this brave new world of AI for Marketing and it was a pleasure and very beneficial to be on her course.

Maura O’Hea,

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The quickest and best ROI in my entire education. I got a whole tool kit to help me do my job better. Thank you.

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Julie Rothwell

B2B Marketing Specialist

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Worth your time! The course is worth your time. With AI taking shape in every industry, you have no choice but to learn how to work with it.

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What I got from your course has proved to be invaluable.

I do at least twice as much work using AI tools

with no extra time or effort.

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Each lesson was laid out in a practical manner and there was plenty of time to practice newly learnt skills and ask questions.

Maryrose is clearly very knowledgeable in this brave new world of AI for Marketing and it was a pleasure and very beneficial to be on her course.

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This was a brilliant course. It's jam-packed with useful information and peppered with really useful insights. The course is fast-paced and Maryrose brings so much energy - she's funny, warm and explains things so clearly. I've learned SO much and can't wait to put it into practice. Thank you!

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Responsible AI Principles for Leaders

What You'll Learn

‍We all want to be Responsible about using AI but how do we actually do it?

Course Benefits

Course Structure

About the Instructor

What They're Saying...

€ 999 EUR

€ 799 EUR

Responsible AI Principles for Leaders

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Ai Institute FAQs

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What if I'm a complete beginner - can I still take your course?

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Will I need the paid version of ChatGPT or Copilot?

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