What You'll Learn

‍Streamline Your Event Management Skills with Tracey Carney: A Three-Week Professional Course

‍

Our AI for Events course is going to change how you plan, manage, and deliver events—big time.

Here’s how:

How AI Can Streamline Event Design & Planning, Event Tools, Target Audience
AI for Content – Speakers, Moderators & Promotion
AI for Creative Production, Vendor Selection, Risk Assessment, Data & Reporting

Course Structure

‍Ai for Events - Overview and Learning Objectives

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Session 1; How AI Can Streamline Event Design & Planning, Target Audience and Event Assistant

In the first week, you will discover how AI can streamline the event planning process, enabling you to focus on your primary tasks.

Introduction to AI in Events: Gain a basic understanding of AI and learn how to integrate it into your workflow to handle repetitive administrative tasks without the need for complex software.

Best Practice Event Planning with AI: Master efficient event planning processes using AI to help curate events and develop detailed event plans and timelines.

Building Your AI Event Assistant: Customise AI tools to support your event management tasks, freeing up your time for more critical responsibilities.

Prompts: Event Ideation, Audience Persona, Screening
Activity: Build out your own Event Assistant

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Session 2: AI for Content – Speakers, Moderators & Promotion

In the second week, you’ll explore how AI can assist in creating and marketing your event effectively, especially when time and resources are limited.

Developing Your Event Plan: mission statement, objectives, venue, food and beverage, and contracts.
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Event Content and Speaker Research: Use AI to streamline the process of finding and managing speakers, ensuring you secure the right experts without unnecessary hassle.

AI-Driven Marketing Strategies: Learn how to create targeted marketing content—from invitations to newsletters—using AI, ensuring your event reaches the right audience without overburdening your schedule.

Effective Stakeholder Communication: AI for tailored communication for different stakeholders, keeping everyone informed with minimal effort.

Prompts: Invitations, newsletters, speaker invites
Activity: Create your first month of social media content

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Session 3: Event Production, Vendor Selection, Risk Assessment, Budget Management & Reporting

In the final week, we focus on how AI can support the execution and analysis of your event, ensuring everything runs smoothly.

AI in Event Production: AI for running orders, music curation, and script writing - helping you deliver a polished event without needing specialised expertise.
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Health & Safety and Risk Analysis: collating risk assessment plans from suppliers, health and safety audits

Sponsorship Proposals & Tender Documents: craft compelling sponsorship documents and build your own knowledge bank of successful tender documents

Budget & Reporting: post-event data analysis, using AI to gain valuable insights on what worked and what didn’t, for continuous improvement and budget management

Prompts: Risk analysis, running orders, scripts
Activity: Conduct data analysis and design a post-event report

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About the Instructor

Tracey Carney

An innovative events professional that has worked at every stage of the events management industry, Tracey Carney can the simplest gathering into a magical, unforgettable experience. Tracey is a firm believer in embracing AI to streamline processes and create more personalised, impactful experiences. Whether it’s a corporate conference or a high-profile award show, she knows how to deliver world-class events that impress every time and in this course she'll show you how.

Check out what other learners have said about us

What I got from your course has proved to be invaluable.

I do at least twice as much work using AI tools

with no extra time or effort.

The results are speaking for itself, the growth is obvious. I use ChatGPT4 in all aspects of my work, from HR, research, customer service, answering emails etc. I created and trained my own marketing GPT, and downloaded other GPTs for various tasks for HR and Midjourney prompts.

Georgia Visnyei, Artessa Coffee

Each lesson was laid out in a practical manner and there was plenty of time to practice newly learnt skills and ask questions.

Maryrose is clearly very knowledgeable in this brave new world of AI for Marketing and it was a pleasure and very beneficial to be on her course.

I was a bit apprehensive that the course would be quite technical and I’d find it hard to keep up and engage. Although it is technical, it was very manageable primarily due to Maryrose’s skill as a trainer.

Maura O’Hea,

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Top class and would highly recommend this course and the course facilitator. Game changer!

Donal Duggan

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Highly recommend this course. You'll get actionable tips on how to apply AI to your sales efforts. Great presenter and well delivered.

Brian Kearns

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It’s great to get a better understanding of what is possible to do while using AI in sales. Danny has been brilliant, and very informative and his approach to guiding how to introduce AI for sales makes this a must-do course. Would highly recommend it.

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Check out what other learners have said about us

What I got from your course has proved to be invaluable.

I do at least twice as much work using AI tools

with no extra time or effort.

Georgia Visnyei, Artessa Coffee

Each lesson was laid out in a practical manner and there was plenty of time to practice newly learnt skills and ask questions.

Maryrose is clearly very knowledgeable in this brave new world of AI for Marketing and it was a pleasure and very beneficial to be on her course.

Maura O’Hea,

CEO, Next Generation Recruitment

AI Evolved

I really enjoyed it for 2 main reasons: 1. Keeping fresh on tools and ideating on how to use, and 2. The networking. There is such a spirit of sharing and everyone is willing to contribute and learn. You’re developing a community I want to be part of. I think it was a great balance of delivery and interaction and 1 hour is perfect. The way you have structured it means it’s not over-complicated and you are not trying to do too much in that hour. We’re still left wanting more and will return again!

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What I got from your course has proved to be invaluable.

I do at least twice as much work using AI tools

with no extra time or effort.

Georgia Visnyei, Artessa Coffee

Each lesson was laid out in a practical manner and there was plenty of time to practice newly learnt skills and ask questions.

Maryrose is clearly very knowledgeable in this brave new world of AI for Marketing and it was a pleasure and very beneficial to be on her course.

Maura O’Hea,

CEO, Next Generation Recruitment

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The quickest and best ROI in my entire education. I got a whole tool kit to help me do my job better. Thank you.

Ronan McNamara

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This was an excellent course. It covered so much and I know my whole team will benefit from what I've learned. If anything, I'd love to have a practical module, where we spend a few hours trying everything we've learned together.

Thanks so much!

Shayna Healy

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Julie Rothwell

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Worth your time! The course is worth your time. With AI taking shape in every industry, you have no choice but to learn how to work with it.

Faith Tangara

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Check out what other learners have said about us

What I got from your course has proved to be invaluable.

I do at least twice as much work using AI tools

with no extra time or effort.

Georgia Visnyei, Artessa Coffee

Each lesson was laid out in a practical manner and there was plenty of time to practice newly learnt skills and ask questions.

Maryrose is clearly very knowledgeable in this brave new world of AI for Marketing and it was a pleasure and very beneficial to be on her course.

Maura O’Hea,

CEO, Next Generation Recruitment

AI for Beginners

The quickest and best ROI in my entire education. I got a whole tool kit to help me do my job better. Thank you.

Ronan McNamara

Managing Director

Cumara Performance

AI for Beginners

Shayna Healy

Branded Content Editor

Image Media

AI for Beginners

Julie Rothwell

B2B Marketing Specialist

Digitaliser

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Worth your time! The course is worth your time. With AI taking shape in every industry, you have no choice but to learn how to work with it.

Faith Tangara

Technical Writer

Evercam

Check out what other learners have said about us

What I got from your course has proved to be invaluable.

I do at least twice as much work using AI tools

with no extra time or effort.

Georgia Visnyei, Artessa Coffee

Each lesson was laid out in a practical manner and there was plenty of time to practice newly learnt skills and ask questions.

Maryrose is clearly very knowledgeable in this brave new world of AI for Marketing and it was a pleasure and very beneficial to be on her course.

Maura O’Hea,

CEO, Next Generation Recruitment

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This was a brilliant course. It's jam-packed with useful information and peppered with really useful insights. The course is fast-paced and Maryrose brings so much energy - she's funny, warm and explains things so clearly. I've learned SO much and can't wait to put it into practice. Thank you!

Hannah Quinn

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Maryrose Lyons is a high-energy teacher whose enthusiasm for the topic is infectious. I learnt hands-on, practical ways to improve my productivity with AI tools that are easy to apply.

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It helps your job, not replaces it! I'm going to set up these tools to improve our future planning marketing for each brand. Marketers. With a few years of experience, it helps your job, not replaces it.

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Ai Institute FAQs

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What if I'm a complete beginner - can I still take your course?

What's included in the course materials?

Will I need the paid version of ChatGPT or Copilot?

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